10 Million in one day...

That's what Disney+ added to their new streaming platform in one day.

10 million new subscribers.

Which is pretty crazy when you do the math... it's either $6.99 a month or you can sign up for the annual plan for one payment of $69.99.

Now, I don't know how much Disney was making by allowing Netflix or Amazon to stream their movies, but it's pretty safe to say this is a profitable venture for them.

In doing a little digging to share this with you, I found out that Netflix currently has 158 million customers.

In total.

Disney did 10 million in one day.

Naturally, there will be some attrition and not all of the people who signed up and were on the 7-day trial will become customers, but this just goes to show you the power of the Disney brand.

Even though streaming television has been around for a while it feels like this is just the beginning as these big companies start their own services (AppleTV+ just launched at the beginning of November).
Disney has a brand that is prolific with quality.

A friend was recently telling me about a trip to an amusement park in another state (small park, midwest state). While the park was festive for the holidays, they said it didn't come close to the quality of a Disney park.

Two subtle differences were the restrooms and the employees.

The restrooms looked and felt like they had been neglected, whereas the restrooms at Disneyland are always cleaned (it's not uncommon to see a Disney 'cast member' nearby or in the restrooms).

Disney also ensures there is a trashcan every 30 feet so less garbage ends up on the ground (even though it would be picked up pretty quickly if it did).

Since all of the Disney parks have 'lands' (Frontierland, Tomorrowland, etc.), all the employees (cast members) uniforms match where they work and are expected to stay in character.

Long story short, Disney has set the bar pretty high when it comes to their brand, what they represent, and how their customers feel.

Whether it's visiting one of their parks, watching a movie, or reading a treasured Disney classic to a child...there's something magical about what Disney has created.

And it all stemmed from one man's idea and dream.

Are you ready to share our recent QSTV partnership idea and dream with the world?

Getting Quality Stream TV into the hands of the people who need it the most is one of the best ways to build your brand and create raving fans.

- Doug Myrick